Full Job Description
Position: Digital Content Strategist
Company Overview
Join a dynamic team at TechInnovate Inc., a leading technology firm headquartered in Alpharetta, Georgia. Our company is renowned for its commitment to innovation and excellence, continuously pushing the boundaries of technology. We provide cutting-edge solutions that empower businesses and enhance user experience. With a team of talented professionals dedicated to creativity and collaboration, TechInnovate Inc. is where you can take your career to new heights.
Job Summary
We are currently seeking a highly motivated and skilled Digital Content Strategist to join our talented marketing team. This role is pivotal in shaping our digital presence and enhancing our brand's message across multiple platforms. As a Digital Content Strategist, you will be responsible for developing comprehensive content strategies that engage audiences, drive traffic, and improve conversion rates.
Location
This position is based in our state-of-the-art office located in Alpharetta, Georgia, known for its vibrant tech scene and beautiful landscapes.
Key Responsibilities
- Develop, implement, and manage a cohesive content strategy that aligns with our business goals and objectives.
- Conduct thorough audience research to identify key insights that inform content creation and distribution.
- Collaborate with cross-functional teams, including design, product, and development, to create compelling and innovative content.
- Create, edit, and oversee digital content across various channels, including websites, blogs, social media, and email campaigns.
- Optimize content for SEO and user engagement, ensuring that our digital presence is effective and measurable.
- Monitor and analyze performance metrics to gauge the success of content strategies and make data-driven recommendations for improvements.
- Manage content calendars and ensure timely delivery of all digital materials.
- Stay abreast of industry trends and best practices to ensure that TechInnovate Inc. remains a leader in content innovation.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital content strategy, content marketing, or related roles.
- Strong understanding of SEO principles and best practices.
- Proficiency in content management systems (CMS) and digital marketing tools (Google Analytics, SEMrush, etc.).
- Excellent writing, editing, and communication skills.
- Creative thinker with the ability to develop innovative content ideas that resonate with diverse audiences.
- Strong analytical skills and the ability to interpret data to inform content strategies.
- Experience in project management and the ability to meet tight deadlines in a fast-paced environment.
Why Join TechInnovate Inc.?
At TechInnovate Inc., we believe that our employees are our greatest asset. We offer a collaborative work environment that fosters creativity and encourages personal and professional growth. Here are some of the benefits of joining our team:
- Competitive Salary: We offer a salary that matches experience and industry standards.
- Comprehensive Benefits Package: Enjoy health, dental, and vision insurance, alongside a generous retirement plan.
- Work-Life Balance: Flexible working hours and options for remote work to support your well-being.
- Professional Development: Opportunities for training, workshops, and conferences to enhance your skills.
- Innovative Culture: Engage in exciting projects that challenge the norm and fuel your passion for technology.
- Diverse Team: Work alongside a diverse group of talented professionals in a friendly and inclusive environment.
How to Apply
If you are a passionate and creative individual ready to make an impact as a Digital Content Strategist at TechInnovate Inc., we invite you to apply today! Please submit your resume, a cover letter, and a portfolio showcasing your content strategies and work samples.
Join us to shape the future of technology and elevate brand engagement through the power of digital content!
TechInnovate Inc. is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.